The number of global smartphone users has soared, and the market potential for anti-loss devices is huge.

Apple's global active users have reached 2.35 billion, and the proportion of Android users switching to iphones has reached a five-year high (17% in Q2 2025).

The popularity of smart phones has driven the demand for anti-loss devices. The annual shipment volume of Bluetooth location service devices is expected to reach 563 million in 2028, with an annual growth rate of 22%.